Weisman: “Vogel estimates that Romney finished his race having spent $309,439 per delegate—By contrast, the campaigns of John McCain and Mike Huckabee, have been more efficient in their spending. Huckabee spent roughly $49, 649 per delegate; McCain’s spent $57,566”

February 9, 2008 in 2008, analysis, argument, campaign communications, campaign finance, campaign management, conservatism, election 2008, GOP, mitt romney, republicans, romney, strategy, stupidity, the dark soul of Mitt Romney, triumph of unreason
Tags: gramm-o-meter, jonathan weisman, ROI, the trail, wapo, Washington Post

“With Mitt Romney officially out of the race, it’s time for Republican strategist Alex Vogel to weigh in with his final Gramm-o-meter for the former Massachusetts governor,” writes Jonathan Weisman in Wapo blog burst for the The Trail titled Romney and the Gramm-o-meter

[…] Romney’s Super Tuesday finishes put his spending ratio well below Gramm’s 1996 record of $2.5 million. Vogel estimates that Romney finished his race having spent $309,439 per delegate.

By contrast, the campaigns of John McCain and Mike Huckabee, have been more efficient in their spending. Huckabee spent roughly $49, 649 per delegate; McCain’s spent $57,566 […]

Yuh-huh.We harped on this string for months. But in his final hours as a candidate Romney was beginning however slowly to solve his ROI problem.

Too little, too late.

yours &c.
dr. g.d.